WE HELP EARLY CHILDHOOD LEADERS BUILD

profitable businesses

WITHOUT SACRIFICING WHAT MATTERS MOST.

You're an expert with children, not business operations.

Learn the proven frameworks that help:

Preschools, Play Cafes, Childcare Centers, & Enrichment Programs.

Owners and Operators learn to replace chaos and overwhelm with sustainable profit, empowered teams, and the Time+Freedom Lifestyle you deserve.

You Own or Operate an Early Childhood Business

You're stuck in the daily chaos of operations, enrollment challenges, team turnover, and trying to stay profitable while keeping tuition affordable. You didn't start this business to work 60-hour weeks

Explore Shine

You're an Educator 

Explore Shine Mentorship
Explore Shine Membership

You're an Educator or Parent

You want to give your students or child a high-quality preschool experience in the classroom and create meaningful moments to share with families without the overwhelm of creating things from scratch.

Explore PreS-At-Home

For Organizations & Events

Book Kelley to speak at your conference, train your leadership team, or consult on operations strategy for your early childhood organization.

Work with Kelley

We’ve helped the following early childhood businesses inspire families…

Their Potential Is Your Purpose

(not your time or family sacrifice)

OUR GOAL? To help you CONFIDENTLY control the chaos and clear the overwhelm with simplified strategies based on 25+ years of early childhood experience, allowing you to find more joy in leading a profitable business that makes a difference in the lives of others.

We get the struggles of operating an early childhood business + living the life you want.

✨ You shouldn’t have to make daily sacrifices in your life to make a difference in the lives of others.

✨ You shouldn’t have to choose between a thriving business and a life that makes sense.

and… you don’t have to do it alone!

Control  the Chaos with More Time+Freedom

Learn the proven framework, designed specifically for early childhood businesses, that will help your EC business grow so you can be there for the ones in your life that matter most.

I am Kelley Peake, and after 20 years of owning preschools, play cafés, and enrichment programs and helping thousands of EC business leaders, we are rewriting the rules of business with an operations-first framework built for the unique challenges of early childhood businesses.

DREAM 

Where You Want to Go

Build your Purposeful Profit Plan. Create a vision-driven strategic plan that aligns your business goals with your personal values and Time+Freedom goals.

LEAD 

Where You Are Now

Empower your team. Develop leadership systems that reduce your bottleneck role and create a culture where your team thrives (and stays).

GROW

How You'll Get There

Master marketing and enrollment. Learn the operations and marketing skills you need to attract, enroll, and retain families without working more hours.

  • I've learned the hard way that traditional business advice doesn't work for us. We're not running typical businesses. We're managing ratio-dependent operations with state regulations, razor-thin margins, and the responsibility of caring for other people's most precious gifts. 

  • That's why I created the CEO Leadership & Profit Engine, a framework that actually works for early childhood businesses.

  • Today, I help preschool and childcare owners replace chaos and overwhelm with clarity, confidence, and sustainable profit through Shine Membership, CEO Mentorship, and 1:1 Coaching. But most importantly? I'm a mom who refused to miss another moment of my kids' lives to build someone else's dream.

  • If you're ready to rewrite the rules and build a business that supports your life (not steals it), I'd love to help.

Learn More About Kelley

Overwhelmed to….

CEO - Confident Early Childhood Operator

You can lead with clarity, confidence, and joy, growing a profitable business that makes a difference in the lives of others while finally finding the Time+Freedom Lifestyle you deserve.

If you lead a PRESCHOOL, CHILDCARE CENTER, PLAY CAFE, ENRICHMENT PROGRAM, or OTHER EARLY CHILDHOOD BUSINESS, the PEAKE OPERATIONS FRAMEWORK can help you control the chaos.

 
A busy yet enthusiastic preschool owner having a stellar day at work | KelleyPeake.com
Control the Chaos Now

The CEO Leadership & Profit Engine

  • DREAM 🌟 BUILD YOUR PROFIT PLAN

    Develop personalized, quarterly profit plans using proven frameworks designed specifically for EC businesses with 25+ years of EC business expertise. Work ON your business, not just IN it.

  • LEAD 🌟 OVERCOME CHALLENGES

    Get unstuck with experienced coaches and a community of like-minded EC business owners and operators. Break through team challenges, profit struggles, and operational bottlenecks with support that actually understands your EC business.

  • GROW 🌟 ATTRACT, ENROLL, RETAIN

    Master the marketing and enrollment skills you need to reach and keep more families. Learn proven systems that work for early childhood businesses. No generic marketing tactics that waste your time.

READY TO LEAD WITH  CLARITY & CONFIDENCE?

Two early childhood educators discussing teaching strategies over coffee. | KelleyPeake.com

SHINE 1:1 Profit Coaching $1297 monthly

Apply for Coaching

Private coaching with Kelley for in-depth strategy, implementation support, and customized solutions for your specific business challenges. Perfect if you need hands-on guidance.

Join Shine Membership

SHINE Membership $47 monthly

Self-paced monthly trainings from other experts and me, monthly resources, and unique access to the Early Childhood Business Made Easy podcast/resources. Perfect if you're ready to implement proven strategies on your own timeline.

Join Shine Mentorship

SHINE CEO Mentorship $297 monthly

Everything in Shine Membership PLUS access to the full Preschool Business Blueprint course, live monthly group coaching, a community of EC business owners, and personalized feedback. Perfect if you want support and accountability.

 

HOW IT WORKS. Getting started is simple…

  • Mother reviewing homework with daughter | KelleyPeake.com

    1. Choose Your Path

    Take the quiz or explore Shine Membership, CEO Mentorship, or 1:1 Coaching to find the right fit for where you are now.

  • A parent's laptop used to prepare homeschooling materials. | KelleyPeake.com

    2. Implement the CEO Framework

    Learn the CEO Leadership & Profit Engine and apply the six Profit Boosters to your business using step-by-step resources, training, and support.

  • Two early school educators discussing teaching strategies at work. | KelleyPeake.com

    3. Find More Clarity & Confidence

    Control the chaos. Lead with confidence. Build a profitable business that gives you the time+freedom to focus on what truly matters.

Start Controlling the Chaos Today!

Join Shine Membership
Join CEO Mentorship
Apply for 1:1 Coaching

Feel the love…

  • Before Shine, I was working 60-hour weeks and barely breaking even. Kelley's framework helped me see exactly where I was losing money and time. Within 90 days, I hired an assistant director and took my first real vacation in three years.

    — Sarah M., Preschool Owner

  • I thought I knew how to run a preschool, but I was just surviving. Shine taught me how to actually LEAD my business. My team is stronger, my enrollment is up, and I finally have time for my own kids."

    — Jennifer L., Childcare Director

  • I am blown away! So impressed with the well structured approach you and your team took. Thank you so much, your love for what you do and for the kiddos shines through.

    – Ina, Mom of Leyna and Flynn

  • Thank you for everything. We love the online classes! They are so engaging and easy to have her use. They really help keep Quinn entertained and learning while I work from home!

    – Brooke, Mom of Quinn

  • Kelley’s team has whipped this center in shape. Kelley’s team has whipped this center into shape and I have incredible respect for her because of her dedication to the needs at the center. I am so happy with the center and Kelley’s staffing choices, all of the new teachers are wonderful. I have seen the center evolve and it is a great environment for my child.

    – Betsy T., Childcare Director

  • What can I say? We are so grateful for meeting you. You are an incredible leader and a well loved ambassador to this area. Thank you for making, what we thought was going to be the hardest transition, the easiest. You are a gem.

    – Lauren G., Early Years Dance Owner

  • Kelley and her team have done a phenomenal job turning the center around. I want to express how happy I am with the school now. I had previously withdrawn my child because of all of the management problems. But with the new systems in place we are doing better than expected! I am excited to be part of the monthly group coaching and am learning so much.

    – Christina S., Childcare Director

  • The Ultimate Lady Boss Babe! Thank you for being my inspiration of what it looks like to be a CEO, mama, and all around great woman! I am so lucky to work with you. Here’s to crushing more goals.

    – Jen P., Play Cafe Owner

  • Kelley gets it. She's been in the trenches. The strategies in Shine aren't theory — they're proven systems that actually work for early childhood businesses."

    — Maria T., Play Café Owner

Why Shine Members Get Results…

Built for EC Businesses

Every framework, resource, and strategy is designed specifically for preschools, childcare centers, play cafés, and enrichment programs, not generic businesses.

Self-Paced + Supported

Go at your own pace with on-demand training, monthly resources, and live coaching (in Mentorship). Implement what works for your business, when it works for you.

Real-Life Results

Our members are operating profitable businesses, leading empowered teams, and finding the Time+Freedom Lifestyle they deserve. All without sacrificing their families.

You Don't Have to Do This Alone

Operating an early childhood business is hard enough. You don't need to figure it out by yourself.

Join thousands of preschool and childcare owners who have replaced chaos and overwhelm with clarity, confidence, and profit using the frameworks, training, and community inside Shine.

Join Shine Membership
Join Shine Mentorship
Apply for Profit Coaching